• July 12, 2025
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    Rorschach’s inkblot test

    Games you can play with a notebook and pen

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    Flying under water

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    A Kinder Kinderspital

    A5 or passport?

    Silent reading parties

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    How not to forget

    Where thought runs and flows

    Counting drops of rain

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good design

4
Design and communication

Promotional Oscar for Prodir

We’re exceptionally pleased! The concept of our innovative QS models with 3D surface has been honoured with the renowned Promotional...
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Design and communication

The chair isn’t so much the problem as the sitting

No matter how they did it exactly, the abstract painter and ambitious architect were exactly what they wanted to be: the dream designer duo of the 20th century.
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7
Design and communication

Salone del Mobile. The designer’s touch

Besides the Matterhorn, a 740 km long border and a national language, Switzerland and Italy share a long tradition in...
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Porsche 911 Carrera orange by Petrolified4
Design and communication

The 911 or remaining true to one’s self

Some products never seem to change, and if they do, the changes are often imperceptible at first glance. Instead, these...
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Open - The Prodir magazine, Issue 02 - cover4
Design and communication

Yes, I do!

When Beyoncé wrote the song Put a Ring on it to prompt her boyfriend to finally make things official, she...
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sense of touch
Design and communication

Women have a finer sense of touch. Really?

Men aren’t able to listen and women can’t park a car. And that’s okay – after all, everything has its...
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Design and communication

Surfaces are anything but superficial

Because what we touch touches us. We have intensively thought and looked into where in many areas of product design,...
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Design and communication

Because blue isn’t just blue

There is such a vast number of blues – like the vastness of blue itself: from iconic Tiffany blue to...
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5
Design and communication

Real new dimensions: Innovation at PSI 2019

Real new developments. A new pen model, but also more: with Prodir the difference is in the details. It’s constant evolution.
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Lexus car grid4
Design and communication

Surfaces are anything, just not superficial

While developing the concept for the new QS00, we took some time to carefully consider the road ahead for product...
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Prodir DS9 pen - Sunset Orange3
Writing

DS9. The new Prodir

Good products have a soul, says the designer of the new DS9. And this is visible....
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Prodir DS6 pen special colour
Design and communication

The Greenery DS6

Greenery is a “life-affirming shade”, which is how Pantone describes its Colour of the Year 2017....
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