Young women do it, Kim Kardashian is the queen of it, the Pope and Obama are experts, and even an...
20 years ago, on 10 February 1996, the former World Chess Champion Garry Kasparov lost the first match of a...
The first thing we notice with a brand is its colour. In a matter of seconds, a statement is made...
Besides the Matterhorn, a 740 km long border and a national language, Switzerland and Italy share a long tradition in...
There was a time when markets were wonderful places – cauldrons of haggling and laughter, where butchers, bakers, cooks and...
Not much is known about Blu – only that he or she lives in Bologna and is around 35 years...
Any honest and respectable product must above all keep its promises. A promotional pen is both a writing instrument and...
In the past, a brand was simply a permanent mark which was burned onto the leg of a cow so...
There is such a vast number of blues – like the vastness of blue itself: from iconic Tiffany blue to...
In the grand scheme of human history, blue eyes didn’t emerge all that long ago. The first blue-eyed person was born around 10,000 years ago.
Pens have always been high on the list of the most stolen items in the world, and customised pens are...
Olaf Hartmann and his agency Touchmore specialise in haptic marketing. He believes there’s still plenty of potential. A conversation....