• January 9, 2026
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Swissness

Swissness

The Swissmade spice more expensive than gold

Total Swiss annual production: 3 kg.
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Swissness

The Swiss spaghetti-tree hoax

The Swiss spaghetti-tree hoax, aired on the BBC in 1957, was televised proof that Ticino, Switzerland is the best place to harvest spaghetti from trees.
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Swissness

The Swiss Pyramid

Switzerland beat Egypt to it by 30 million years.
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3
Design and communicationSwissness

Room with no view: Swiss #bunkerlife

Many of the 5,000 public and 300,000 private Swiss bunkers have outlived their original purpose and are getting a makeover.
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Swissness

Wild Urban Swimming

Jump in! Immerse yourself in the Swiss tradition of wild urban swimming.
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Swissness

Switzerland’s most celebrated immigrants never actually came

The Sound of Music got it wrong.
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Lugano, Tessin, Switzerland
Swissness

Finally summer

We wish you a really nice summer with all that that implies. Don’t forget one of our pens to write...
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Swissness

Have a nice trip!

How Swiss scientist Albert Hofmann discovered LSD.
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Swissness

The universe must be around here somewhere…

It was night-time over the Atlantic, on a red-eye flight from New York to London, and Alessandro Merga (27) would...
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Swissness

Cave bears, Neanderthals, and rösti: Swiss hospitality at 1600m

Perched on a cliff overlooking a 100m drop to the valley and the Seealpsee lake below, the Berggasthaus Aescher-Wildkirchli.
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Swissness

Rex, the low-cost potato peeler

Its rotating blade means that it only removes the required minimum – fast, precise, efficient, reliable and indestructible. A true...
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3
Swissness

Goodbye Ueli

On the death of the great Swiss mountaineer Ueli Steck....
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