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communication

How and why Apple moved from Helvetica to the new custom typeface San Francisco
Design and communication

Why Apple moved from Helvetica to the new custom typeface San Francisco

It’s a subtle but significant change for Apple’s corporate identity. With the release of the new operating system iOS9, which...
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Design and communication

Will the real original please stand up?

The Japanese love getting married at Disney World Tokyo, but they head for Disney World Florida instead if they can...
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Open - The Prodir magazine, Issue 02 - cover4
Design and communication

Yes, I do!

When Beyoncé wrote the song Put a Ring on it to prompt her boyfriend to finally make things official, she...
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companies brand in blue3
Design and communication

Why are logos blue?

The first thing we notice with a brand is its colour. In a matter of seconds, a statement is made...
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Writing

Write like you mean it!

Should you improve your handwriting as an adult?
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Writing

Why your cat pics speak volumes

Can Facebook profiles really help recruiters assess a candidate’s suitability for a job? A study by the professor Donald Kluemper indicates, they can.
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Design and communication

Writing instruments in the clouds?

A conversation with Andrea Bogoni and Tom de Kleyn about writing instruments in clouds and why heaven and earth, sensual experience and digital freedom all go together so well.
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